DeSigns Acquires Action Signs

DeSigns, which is celebrating its 20th anniversary this year, already produces all types of signage for customers nationwide, from simple printed banners, panels and fascias to more complex bespoke signage. Over the years, the company has invested heavily in cutting edge technology to keep up to date with the latest innovations. Action Signs, which was based on West Dock Avenue, Goulton Street, Hull, produced signage primarily for the retail sector. The acquisition of Action Signs – with its machinery and its skilled workforce – will enable DeSigns to deal with increased demand and to offer enhanced services to its customers.

At the same time, continuity will be maintained for Action Signs’ customers who will continue to deal with their usual contacts but also benefit from the additional services available through DeSigns. The former Managing Director of Action Signs, Charlie Petrie, will become Business Development Director for DeSigns.

As well as signage, DeSigns is a leader in vehicle branding, with customers throughout the UK, Ireland and central Europe. The company also offers large format digital print for a full range of graphics solutions for exhibition, retail promotions and internal and external environments within the trade sector of the sign industry.

Rob Daysley, Managing Director of DeSigns, commented:

“This is a win-win situation for DeSigns and Action Signs. We had wanted to develop our signage operations to meet growing demand. By acquiring the dedicated and skilled team at Action Signs, as well as its in-house installation service, we are immediately able to enhance and expand our service to our customers. At the same time, we have been able to retain Action Signs’ employees.

“I am very optimistic about business at the moment. We are currently celebrating our 20th anniversary and have seen encouraging growth in recent months. This acquisition is part of our strategic development plan to strengthen our signage division.”

Charlie Petrie, former Managing Director of Action Signs, added:

“I am delighted by this deal. DeSigns shares our own approach to quality and customer service so there is a good fit in terms of bringing the two companies together. The move included the re-employment of Action Signs’ staff, and our customers will now experience the added benefits available through the wide range of additional facilities and resources available in DeSigns.”

For further information, please contact:
Rob Daysley, Managing Director of DeSigns, on 01482 787713.